NIVEA LIP BUTTER GIVEAWAY
Official Rules and Regulations

NO PURCHASE NECESSARY TO ENTER OR WIN. 
A PURCHASE WILL NOT INCREASE YOUR CHANCE OF WINNING.
VOID WHERE PROHIBITED OR RESTRICTED BY LAW.

General
The NIVEA Lip Butter Giveaway (the “Giveaway”) will begin on November 12, 2012, at 12:00 a.m. Eastern Time (“ET”) and ends when all NIVEA Lip Butters (“Prizes”) have been awarded or on November 16, 2012 at 11:59 ET, whichever occurs first (the “Giveaway Period”).    
Before participating in the Giveaway, each participant must review and agree to be bound by the Giveaway’s Official Rules and Regulations as set out below.  By participating in the Giveaway, participants accept and agree to be bound by the Official Rules and Regulations, and accept the decisions of the Sponsor as final and binding in all respects.


Sponsor
Giveaway is sponsored by Beiersdorf, Inc. (the “Sponsor”) 45 Danbury Road, Wilton, CT  06897, and is in no way sponsored, endorsed or administered by, or associated with, Facebook.  By participating in the Giveaway, participant is providing information to the Sponsor and not to Facebook. All communication with respect to the Giveaway, including requests to be removed from future Giveaway mailings, should be directed to the Sponsor at the foregoing address (ATTN:  Consumer Relations, Beiersdorf, 45 Danbury Road, Wilton, CT  06897).

Eligibility
The Giveaway is open only to legal residents of the fifty (50) United States and the District of Columbia, who are at least eighteen (18) years of age or older by November 16, 2012.  The Giveaway is void where prohibited or restricted by law.  Anyone participating in the Giveaway or claiming a Prize (defined below) in violation of these rules will be disqualified.
The Giveaway is not open to the following persons: employees, agents or representatives of the Sponsor, the subsidiaries and affiliates of the Sponsor, or employees, agents or representatives of suppliers providing Prizes or other materials or services in connection with this Giveaway, including promotional agencies, (collectively, the “Excluded Individuals”); immediate family members (parent, child, sibling and spouses of each) of the Excluded Individuals; and any other persons with whom the Excluded Individuals reside.


How to Enter
During the Giveaway Period, visit the NIVEA USA Facebook page at www.facebook.com/NiveaUSA (the “Website”) (follow the link to the Giveaway) for a chance to win one (1) NIVEA Lip Butter product (the “ Prize”). Each day during the Giveaway Period, the Sponsor will give away two thousand (2,000) Prizes to the first two thousand (2,000) people to register, and click on the “like” button on the Facebook.com/NIVEAusa, at the pre-selected giveaway time.
Each day during the Giveaway Period at 10:00 a.m. EST. Sponsor will announce the giveaway time for that day. The giveaway time will be announced in Eastern Standard Time.  
During the Giveaway Period, a total of ten thousand (10,000) Prizes will be given away. Each day during the Giveaway Period, each participant must complete and submit the Giveaway registration and click the “like” button on the Facebook.com/NIVEAusa, to become a fan, in order to be eligible to receive the Prize for that day.
The Sponsor reserves the right in its sole discretion to disqualify participants for not meeting any of the Giveaway requirements described in these Official Rules and Regulations or for any other reason.  Submissions cannot be withdrawn, revised or altered once submitted.

Content Restrictions
Participants must provide all information requested in order to participate in the Giveaway and receive the Prize. 

Limit of one (1) Prize per household during the Giveaway Period.  Multiple participants are not permitted to share the same e-mail address.  Any attempt by any participant to obtain more than one (1) Prize by using multiple or different e-mail addresses, identities, registrations or any other methods will void that participant’s Prize.  Any person submitting more than one entry will be disqualified.

Participants may also be disqualified if Sponsor learns that the participant disparaged the Sponsor during or after the Giveaway Period.  Participants should be aware that Sponsor retains the right to take legal action against participants who commit libel or slander against Sponsor during or after the Giveaway Period.

Prize will be fulfilled 8 – 10 weeks after the Giveaway Period.  Participants must submit a valid physical address. Registrations containing post office boxes will not be accepted.  Prize recipients will be contacted via the e-mail address used to register for the Giveaway within five (5) business days of the end of the Giveaway Period.  The Sponsor may, in its discretion, also confirm with participants by telephone or in writing.  In the event the Sponsor is unable to contact a potential winner despite reasonable efforts to do so, as determined in the Sponsor’s sole discretion, such winner’s prize will be forfeited and an alternate recipient may be chosen by the Sponsor. 


Prize
The first 10,000 participants to complete the registration steps described above at the randomly selected time will receive one (1) NIVEA Lip Butter product. Approximate Retail Value ("ARV"): $3.99.

Prizes are awarded “as is” with no warranty or guarantee, either express or implied by Sponsor.  Recipients of Prizes may not substitute, assign or transfer the Prize or redeem it for cash, but Sponsor reserves the right, at its sole discretion, to substitute a Prize (or portion thereof) with one of comparable or greater value.  Winner is responsible for all applicable federal, state, local and other tax liabilities, including but not limited to, sales and use taxes, excise taxes, income and withholding taxes, customs duties, fees and like amounts in connection with a Prize.  The Sponsor is not responsible for any such taxes or expenses. A Form 1099 may be submitted to all appropriate taxing authorities. The total ARV of all prizes is $39,900.


Release; Consent to Use Likeness, Voice and Address
By entering the Giveaway and accepting a Prize, each participant agrees: (a) to abide by these rules and the decisions of the Sponsor, which shall be final and binding in all respects; (b) to release and hold harmless Facebook, the Sponsor, its subsidiaries and affiliates of the Sponsor and the franchisees and affiliated merchants of each of the foregoing, all Prize distributors, suppliers, all agents or representatives of the foregoing, including without limitation their advertising and promotional agencies, and each of their respective officers, directors and employees (collectively, the “Released Parties”) from any and all claims, liability, loss or damage whatsoever arising with respect to the Giveaway or the awarding, receipt, possession and/or use or misuse of any Prize and further acknowledges that none of the foregoing persons have made nor are responsible or liable for any warranty, representation or guarantee a particular purpose thereof; and (c) to consent to the use of his or her name, image, voice, likeness, city and state of residence and/or photographs without compensation in any publicity or advertising carried out in any medium worldwide by the Sponsor and/or its advertising or promotional agencies without limitation or further notification, and without providing compensation or intellectual property rights to the participant, except where prohibited.   


General Conditions
Entries that are incomplete, mutilated, altered, reproduced, forged, counterfeited or irregular in any way, are automatically void.  The Sponsor is not responsible for the following: (a) lost, late, delayed, illegible, inaudible, stolen, damaged, altered, destroyed, mutilated, misdirected, illegal, incomplete or postage due rule requests, entries or Prize claims; (b) lost, interrupted or unavailable network, server, Internet Service Provider (ISP), website or other connections, availability or accessibility or miscommunications or failed computer, satellite, telephone or cable transmissions, lines or technical failure or jumbled, scrambled, delayed or misdirected transmissions or computer hardware or software typographical, mechanical, telephonic, electronic or network relating to or in connection with this Giveaway, including, without limitation, errors which may occur in connection with the administration of the Giveaway, the processing of entries, the announcement of the Prizes, or in any Giveaway-related materials; or any incorrect or inaccurate information, whether caused by site users, tampering, hacking or by any equipment or programming associated with or utilized in the Giveaway.
The Sponsor fully reserves the right, in its sole discretion, to cancel, suspend, terminate or modify the Giveaway if the Giveaway is not capable of being completed as planned, including infection by computer viruses or bugs, tampering, unauthorized intervention, force majeure or technical failures of any sort beyond the reasonable control of the Sponsor, which corrupts or impairs the administration, security, fairness or proper play of this Giveaway.
The Sponsor is not responsible for printing errors in the Giveaway materials or these Official Rules and Regulations.  If, due to a production or printing error or other unforeseen error, there are more winners than Prizes, the Sponsor reserves the right to award any remaining Prizes through a random drawing of all eligible winners for that level.  No more than the number of Prizes listed herein will be awarded.
No correspondence will be entered into except with potential recipients of Prizes. 
By entering the Giveaway and voluntarily providing your personal information as described in these Official Rules and Regulations, you agree to the collection and use of your personal information by the Sponsor and its representatives, promotional agencies and marketing organization for the purpose of administering the Giveaway, including without limitation contacting participants in the respect of the Giveaway and disclosing the list of winners.  Your personal information may be used for future promotions and marketing of the Sponsor, its affiliates, representatives, and promotional agencies but will not be used for any other purpose nor will it otherwise be disclosed to third parties, unless otherwise required by law.  If you would like to be excluded from all lists used by the Sponsor for any future promotions and marketing by the Sponsor, you may send a letter requesting that you be removed from such lists to the Sponsor at 45 Danbury Road, Wilton, CT  06897, ATTN: Consumer Relations.
This Giveaway and the terms and conditions contained in these Official Rules and Regulations shall be exclusively governed and constructed in accordance with the laws of the State of Connecticut and the federal laws of the United States of America applicable therein. Any and all disputes, claims and causes of action arising out of or connected with this Giveaway or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by final and binding arbitration administered by the American Arbitration Association in the State of Connecticut.
This Giveaway is subject to all applicable federal, state, local laws and regulations.  Void where prohibited or restricted by law.
If any one or more provisions of these rules are held to be invalid, illegal or unenforceable by a court of competent jurisdiction, such invalidity, illegality or unenforceability shall not affect the validity, effect or enforcement of any other provision or provisions of these rules.